Oravel Stays, the parent company of the global travel technology company OYO, announced it has completed its previously announced acquisition of G6 Hospitality, the economy lodging franchisor and parent company of the Motel 6 and Studio 6 brands, from Blackstone Real Estate for $525 million.
Additionally, OYO plans to accelerate the growth of G6 Hospitality’s operations, focusing on technology integration, property upgrades and market expansion. OYO plans to add over 150 hotels in 2025 as part of the Motel 6 and Studio 6 brands. This is expected, said the announcement, to strengthen the brands’ presence in key markets.
OYO has outlined its vision for the future of Motel 6 and Studio 6, focusing on growth while preserving the brands’ core values and distinct identity and leveraging the advantages of a shared corporate structure.
In the distribution and revenue growth area, OYO plans to develop a broader network of distribution partners beyond traditional online travel agencies, while simultaneously strengthening direct booking channels and corporate booking demand.
The company made multiple executive appointments and announced the departures of others.
They included:
- Sonal Sinha has been appointed CEO.
- Tina Burnett will continue as chief development officer.
- Nishant Boorla and Anuj Ladha will head brand performance,
- Manas Mehrotra will be central operations head.
- Subhankar Choudhary was named head of revenue, e-commerce and sales.
Departing the company will be Julie Arrowsmith, who served as president and CEO; Adam Cannon, chief brand officer; Farah Bhayani, general counsel; Perry Ping, CFO; Mary Fregia, chief human resources officer; and Brent Haines, chief information officer.
