3Sixty, an extended stay lodging platform, has introduced its Marketplace Intelligence Tool, a proprietary AI-driven enhancement to its cloud-based bidding platform designed to bring greater transparency and cost control to extended stay sourcing.

When housing providers submit quotes through the 3Sixty platform, according to an announcement, the Marketplace Intelligence Tool automatically benchmarks proposed rates against recent, localized market data, including recently won and shortlisted bids for comparable properties in the same area.

If a supplier attempts to submit a rate that is 5% or more above the true market average, the system instantly flags the anomaly before submission. The supplier receives a real-time alert encouraging pricing adjustments before finalizing the bid. This automated guardrail helps prevent inflated pricing and reduces the need for extended negotiation, according to the announcement.

Robyn Joliat, president of 3Sixty, said, “We are not waiting for inflated rates to reach our clients; we are preventing them.” He added, “AI allows us to shift cost control upstream and give our clients real-time intelligence that brings discipline and transparency to extended stay pricing.”

“Extended stay pricing has traditionally been reactive,” Joliat said, adding, “We believe it should be predictive.” The Marketplace Intelligence Tool, he said, “helps clients understand pricing dynamics in real time and make better sourcing decisions with greater confidence.”

The new capability, said the announcement, builds on 3Sixty’s global platform, which provides access to more than 3 million curated properties across 60 countries and serves over 200 Fortune 500 clients.