Thrust Carbon announced the launch of TripsAI, an AI-powered tool that revolutionizes sustainable travel bookings by simplifying complex emissions calculations into easy-to-understand traveler notifications and actionable insights.

Calculating travel emissions is a complex process that involves the application of precise methodologies, said the announcement, and the final emissions number can be difficult to understand out of context. This technology, said the announcement, leverages AI to solve both these problems, and by simply forwarding their flight booking confirmation, travelers receive an instant trip emissions calculation and sustainability recommendations directly to their inbox.

TripsAI simplifies the process of calculation dramatically and clearly communicates the emissions in an understandable way, according to the announcement. Travelers receive information on how their flight performance compared with other flights and travel classes on the route; information about their selected aircraft; the potential emissions savings of switching flights; and a carbon emissions equivalency.