CTM North America and HotelHub, a provider of hotel booking solutions to global TMCs, announced they are launching modification capabilities for multi-source hotel content within Concur Travel.

This collaborative innovation, said the announcement, means that CTM can now offer online modifications for both GDS and aggregator hotel content — and represents a major breakthrough for customers using Concur Travel, giving them “unparalleled flexibility” to manage their hotel stays. With the online experience placed back in the hands of the booker, said the announcement, agent intervention is no longer required for simple booking amendments, saving both time and money.

The initiative, said the announcement, comes as part of a strategic partnership between the two companies, which has seen CTM leverage HotelHub’s certified integration with SAP Concur’s Hotel Connector to consolidate and curate their proprietary Sleep Space content, alongside other hotel content providers, within Concur Travel.

Enhanced by HotelHub’s content management tools, said the announcement, this new connection is already delivering a “superior” booking experience for CTM customers, providing diverse accommodation choice, improved content visibility and easier policy compliance.

Paul Raymond, HotelHub’s chief commercial officer, said, “We are delighted to be working with CTM to support their evolving hotel strategy, and this partnership showcases how HotelHub’s technology is helping global TMCs deliver and manage multi-source hotel content in any platforms they choose to use.” The ability to offer both GDS and aggregator modifications within Concur, he said, “is a gamechanger for the industry.”

Marwan Batrouni, senior vice president, supplier relations for CTM, said, “Expanding modification capabilities across both GDS and aggregator hotel content is a practical step forward for our customers.” He continued, “It simplifies the experience for our customers who choose Concur Travel, giving travelers and bookers greater flexibility while reducing potential friction points.”