Walk the Talk

Regular and meaningful buyer/supplier conversations are critical for a successful travel program
Today’s suppliers possess both the data and the marketing tools that will help optimize a corporate travel program to meet both traveler needs and business objectives. Sharing this information is a two-way street that can open up cost savings strategies and insights into traveler behavior. It’s just a matter of getting the conversation going.

Buyer/supplier conversations need to be more than a once-a-year get together. They should be a way for buyers to ensure their preferred suppliers are an integral part of the travel program’s strategy – both for cost-savings and service delivery.

Jennifer Steinke, vice president of global travel management at WHoldings, believes there should always be active engagement. While negotiations might happen once a year and there might be quarterly reviews, what’s missing is the conversation around the overall objectives for the managed travel program as it relates to the company’s business goals.

Travel Management Companies

Categories: Special ReportTravel Management Companies

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