Categories: Special ReportData Management

Smart Shopping

Many organizations report situations in which they’ve purchased the “wrong” technology for their needs; stalled their technology purchase because of market confusion; or have been “misled” by technology providers and purchased products that “don’t do what was promised.” 
Many organizations report situations in which they’ve purchased the “wrong” technology for their needs; stalled their technology purchase because of market confusion; or have been “misled” by technology providers and purchased products that “don’t do what was promised.”

Conversely, as a former meetings technology salesperson, I have done a fair number of sales presentations to prospective clients who were unable to articulate even the most basic information about what their functional needs were, what their strategic purpose for purchasing technology was, or who their intended user population would be.

Data Management

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