Change in the Air: New Capabilities, New Connections

As the NDC ecosystem scales up, more partnerships are emerging
We may have entered a new era. After sometimes slow initial progress, IATA’s New Distribution Capabilities standard seems to have taken on a life of its own, at least when it comes to collaboration among established players in the airline value chain.

“The most important change related to NDC in the last two years is the level of cooperation that’s been established between airlines, GDSs, agencies, booking tools and corporate customers,” says Neil Geurin, director of distribution strategy for American Airlines.

The past couple of months in particular have seen a flurry of activity, as leading players have increased collaborative efforts related to NDC. Among them is American’s announcement, along with American Express Global Business Travel (GBT) and Amadeus, that they have now processed live bookings using NDC-enabled content.

The goal is to exercise full functionality of end-to-end booking flow and servicing when capabilities reach scalable production levels. Through the arrangement, American will seek full benefit of the Amadeus travel platform, through which travel companies such as American Express GBT can provide access to comprehensive and robust travel content.

Air Travel

Categories: Special ReportAir Travel

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