Gray Dawes Travel, a UK-based travel management company, has launched operations in North America with two appointments: Michel Botbol as chairman of the board (North America) and Carolann Martini as chief customer officer, both based in New York. The company entered the Australian market last month with the acquisition of MP Travel in Sydney, Brisbane and Melbourne.

Suzanne Horner, CEO, also teased at further expansion in the region, saying the appointments “are just the beginning of our expansion into the Americas; we have even more exciting news to share very soon.”

The move into the US, according to an announcement, enhances the company’s services to existing international clients as well as opens new global markets.

Gray Dawes, according to the announcement, has an annual turnover of over $302 million and more than 250 employees. The company said it has become well known in the UK and Europe for its technical innovation, its level of service and its focus on providing complete business travel management solutions with a personal touch that “sets it apart in the corporate travel arena and is the core reason behind our ongoing commercial success.”

Horner said the expansion represents the next step in a global growth plan and “closes the circle on our unique service delivery strategy.” That includes, she said, “a shared technology platform across the operations, with clients getting a seamless personal service as we follow the sun from the UK to Australia to America.”

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Botbol joins Gray Dawes from Frosch. Prior to that he was at Ultramar Travel Management. Martini had been at TakeTwo Travel Solutions, where she was executive vice president for global solutions. Prior to that she was at CTM and Ultramar. Image: Gray Dawes