Initiative will enhance cleanliness and health practices across all car rental and transportation brands >>
by: Harvey Chipkin
Enterprise Holdings has launched a Complete Clean Pledge program across the Enterprise Rent-A-Car, National Car Rental and Alamo Rent A Car brands, as well as its portfolio of transportation services. The pledge includes the company’s car rental operations, as well as its truck rental, van pooling, corporate fleet management, retail car sales, carsharing and vehicle-subscription services. Chrissy Taylor, president and CEO, said that following guidance from health authorities and in partnership with the travel industry, the company is taking additional measures to build on already rigorous cleaning protocols. “We want customers,” said Taylor, “to feel confident their vehicle is clean and sanitized each and every time they rent.” As part of the pledge, Enterprise has expanded and relaunched its cleaning protocols. Employees are being trained to implement the more comprehensive cleaning mandates, which include cleaning guidance for vehicles, shuttles and branch locations, as well as social distancing practices. In addition to new signage throughout rental locations and lots indicating updated rental processes, customers will soon begin seeing Complete Clean Pledge notifications within their rented vehicles confirming they have been thoroughly cleaned. This includes washing, vacuuming, general wipe down and sanitizing with a disinfectant that meets health authority requirements, with particular attention to more than 20 high-touch points (steering wheel, dashboard, visors, etc.).