CAP Worldwide Serviced Apartments has been launched with the aim of providing "the most creative, agnostic, cost-effective and innovative corporate apartment programs currently available in the sector," according to an announcement. Jo Layton, former managing director of The  Apartment Service, will head up the enterprise. The new company, said the announcement, will serve the corporate extended stay market with consistent, cost effective, secure, sustainable and continually evolving global programs “so that travelers can experience caring service and safe solutions through a blended integration of people and technology.” Andrew Hopgood, co-owner and architect of the company’s “Capture” technology, said Capture has been custom-built with workflows and automation “to deliver a consistent and responsive service, while also producing great data enabling actionable insights to clients.”